1. Monthly Social Gathering

The April Social Gathering at Conrad Hong Kong was held on April 4, 2007 (Wednesday). During the two-hour session, Matthew Chan, Creative Director of BONE Advertising Ltd., shared his experiences on how to enhance the company's competitive advantage. Participants learnt about how to satisfy both internal customers and external customers. Matthew emphasized that if a balance between both external and internal customer services could be managed within the company, great success would be achieved. Please click here for more details. Monthly Social Gathering is held on the first Wednesday of each month at Lobby Lounge, Conrad Hotel from 6:30p.m. to 8:30p.m.

2. Career Talk on "Development of Marketing Industry" for SPEED

A Career Talk was delivered by Wilson Wong, Chairman of Training Committee of CIM HK, to students at School of Professional Education and Executive Development (SPEED) of The Hong Kong Polytechnic University on April 14, 2007 (Saturday). As the Director of Advertising of the Hong Kong Economic Times, Wilson shared his working experience and gave an introduction to students on career opportunities in the marketing profession and the studying path of CIM qualifications.

3. Exhibition - Hong Kong Shue Yan University

CIM HK was invited to participate in the Academic Booth held at Hong Kong Shue Yan University on April 24, 2007 (Tuesday). Information booth was set up and brief introduction of CIM was delivered to students. Hong Kong Shue Yan University was upgraded to become a university earlier this year, thus making the total number of universities in Hong Kong to be nine.

4. "Business Innovation Award 2007" Sponsorship - CIM Marketing Award

Dr. Stephen Ho (left), Vice Chairman of CIM HK, as a member of the Panel of Judges, received souvenir from Thomas Wong (right), Deputy Director of SPEED.		All winning teams of Business Innovation Award 2007 with honorable guests.		Winning team of CIM Marketing Award - "Paradise Workshop" received cash sponsorship from CIM HK, presented by Alyson Mar (right), Vice President of CIM HK.

The programme was jointly organised by the School of Professional Education and Executive Development (SPEED) of the Hong Kong Polytechnic University and EDUplus.com.hk. The objective was to create a platform for the Associate Degree and Higher Diploma students to apply their knowledge and demonstrate their abilities, business sense, creativity, as well as organisational skills. Dr. Stephen Ho, Vice Chairman of CIM Hong Kong, was a member of the Panel of Judges.

For the first time, The Chartered Institute of Marketing, Hong Kong sponsored the "CIM Marketing Award" to the team that received the highest score for their "Creativity, Viability and Practicality". The winner went to the Paradise Workshop from the Hong Kong College of Technology. The group members included Lee Cheuk Fung, Lau Hin Yan, Fok Ying Lun and Lau Yin Sze. The Presentation Ceremony took place on April 27, 2007 (Friday) at The Hong Kong Polytechnic University campus.

B. Monthly Featured Article

"How CLP Power Created A New Market Space?" by Lewis Soo, Manager Residential Market for CLP Power Hong Kong Limited
Please click here for full article.

C. Chartered Marketer Application - CPD Records

Have you accumulated the necessary 35 hours of CPD for this year?

The CPD year 2006/2007 will end on June 30, 2007. All CPD records should be submitted to CIM HK on or before July 31, 2007. Late entries would not be entertained. Please ensure that your records are updated along with all supporting documents.

Only current paid up FCIM and MCIM can apply. Lapsed or suspended members will not be qualified. Therefore, please check if you have paid up your current subscription fee. You need to submit a CPD record for two consecutive years to apply for Chartered Marketer status.

Should you need more information about Chartered Marketer, please visit our website http://www.cimhk.org.hk/cpd_5.html or call the CIM Hong Kong office at 2868 1110. We would be pleased to answer any of your questions regarding the application for Chartered Marketer status.

D. Members’ Benefits

Have you registered yourself at CIM UK website?

As a CIM member, you can register on the CIM UK website and get the authorisation key to enjoy benefits from it.

By registering at www.cim.co.uk, you can:

Act now! Enjoy CIM Member benefits online WITHOUT extra fee!

For any further enquiry or have your authorised key misplaced, please do not hesitate to contact us at 2868 1110 or send email to info@cimhk.org.hk.

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