|
CIM HK's monthly gathering is a regular
networking platform where marketers can meet, chat and exchange
opinions. If you have not attended this event before, we warmly
welcome you to meet with other marketing practitioners and
learn more about The Chartered Institute of Marketing which
is the world's leading professional body of marketing.
On these casual networking occasions,
we would encourage you to relax after a day's hard work and
meet a few new friends. Every time, we invite people working
in different industries to enlighten us about their everyday
experiences regarding work, lifestyle, health, success, hobby,
etc. Their experiences would broaden our views on everything
that will be beneficial to your future one way or another.
Dr. Choi Wing-leung possesses more
than 20 years of experience in the international shipping
industry and is the speaker for the August Social Gathering
on August 1, 2007 Wednesday evening when he will share with
the participants the following:
- How customers are considered an
organization's assets.
- How customer value significantly
affects an organization's marketing strategies.
- How customer satisfaction is regarded
as a moving target.
- How to listen to the voice of the
customer.
Taking this opportunity, Dr. Choi will
remind participants how to utilize the invaluable resources
available from CIM Moor Hall's website to enhance a person's
competitiveness in the marketplace.
Speaker's Bio:
Currently, Dr. Choi is the Honorary Secretary of CIM HK Regional
Board and the Chairman of Communications Committee of CIM
HK. He is also a visiting lecturer in Marketing and Logistics.
Apart from being awarded the CIM's Diploma in Marketing (DipM)
in 1993, Dr. Choi received a Doctor of Business Administration
Degree in 2003, and a Master of Business Administration Degree
in Strategic Marketing in 1996, both from the University of
Hull, UK. Dr. Choi was the General Manager of the Customer
Service Group of NYK Line Hong Kong Ltd that is a multinational
shipping carrier.
If you are interested in the above
topic, you must come to join us in the August gathering. Please
bring a friend or two, and share your experience with the
speaker and participants during the two-hour relaxation at
the Conrad Hong Kong.
|
